prAIcing AgentAutonomous pricing
Pricing agent for WooCommerce & Shopify

Grow sales and profits. Let proven prices do the work.

prAIcing tests every price change with real shoppers, keeps an eye on your competitors and moves prices only when the numbers prove it pays — always inside the limits you set. You decide how much it does on its own.

Plans from €9.99/mo

Private beta · opening to stores in small groups · 30 days free once admitted

Sound familiar?

Pricing takes hours you don't have

Checking hundreds of products and competitor sites by hand every week isn't realistic. Most prices never get looked at again.

Guessing leaves money on the table

Too cheap and you give away profit. Too expensive and shoppers leave. Without testing, you never know which one you are.

Competitors move, you find out late

A rival drops a price and your sales slip for days before anyone notices.

Discounts eat your margin

Sales, clearances and holiday deals are often set on gut feel — and can end up below cost.

prAIcing takes that work off your plate — and proves every price change with real shoppers before it goes live.

Try it: pick a goal, set your limits, choose how much control to give

Live simulation on a demo catalogue of 16 products
1 · Your objective
2 · Your guardrails
Max price move per change10%
Minimum gross margin25%
3 · How much control
Monthly revenue impact
+$2.9K
+1.4% vs today
Monthly gross profit impact
+$6.6K
+5.3% vs today
What the agent would do next6 price moves · 5 held by your guardrails
  • Trailburst Running Shoe X
    Held by your max increase 10%
    $62.99 → $69.29
  • Aurora Wireless Headphones Y
    Held by your max increase 10%
    $94.99 → $104.49
  • Everyday Organic T-Shirt Z
    Held by your max decrease 10%
    $27.99 → $25.19
  • Summit 40L Hiking Backpack
    Held by your max increase 10%
    $139.00 → $152.90
  • Lumen Desk Lamp Pro
    Held by your max increase 10%
    $74.50 → $81.95
  • Cascade Stainless Bottle 750ml
    Market average $32.01
    $32.00 → $31.31

Every move above respects your margin floor, your maximum step size and any product you lock. In Recommend mode nothing goes live until you approve it.

How the agent works

Observe

Reads your WooCommerce sales, costs, inventory and price history, product by product.

Experiment

Runs controlled price tests on the products where the upside is largest, for a minimum duration you set.

Learn

Measures how demand actually responded, estimates price elasticity and its own confidence.

Optimize

Publishes the next best price for your objective — then starts the loop again.

Every price change is proven, not guessed

Before a new price goes live for everyone, the agent tests it. Half of the visitors to that product see today's price, the other half see the new one — and each shopper keeps seeing the same price all the way through checkout.

  1. 1. We count how much each group spends per visitor to that product page, so busy or quiet days can't fool the result.
  2. 2. The new price only wins when we're at least 95% sure it earns more.
  3. 3. Winners roll out automatically. Losers are dropped and your price stays as it was.

On Autopilot, the agent picks what to test by itself every night. You just watch the extra revenue add up in your Impact Report.

Group A · today's price€50.00
€2.10 per visitor
Group B · test price€54.99
€2.31 per visitor+10% · 97% sure · rolled out

Example result

Outsmart your competitors

Name your competitors once. The agent finds their matching product pages, checks their prices every day, and uses the gap as an input to its experiments — so it explores upward where you are the cheapest, and stays careful where you are already the most expensive.

  • Daily competitor price checks per product
  • Your price index versus the market average
  • Competitive position included in every explanation
Competitive benchmark — sample
  • Trailburst Running Shoe X$62.99
    Market $61.50 · index 102.4In line
  • Aurora Wireless Headphones Y$94.99
    Market $97.17 · index 97.8In line
  • Everyday Organic T-Shirt Z$27.99
    Market $28.73 · index 97.4In line
  • Summit 40L Hiking Backpack$139.00
    Market $142.81 · index 97.3In line
Hard guardrails

Floors, ceilings, margin minimums, maximum step size and change frequency. The agent cannot cross them.

Lock anything

Exclude categories, pause products, lock prices, or stop the whole agent with one switch.

Ask it anything

"Why did you raise the price of Running Shoe X?" The agent explains every decision in plain language — and acts on your instructions.

Everything in one plan

€9.99 a month or €49.99 a year, VAT included. Every feature, every store.

You choose the autonomy

Watch only, approve each change, or let it run on Autopilot. Switch any time.

Automatic split tests

Real shoppers decide which price wins. Winners roll out by themselves.

Impact Report

See the extra revenue the agent earned compared with keeping your old prices.

Competitor watch

Daily price checks on the rivals you name, with alerts when they move.

Margin protection

Your costs sync from your store or a file. Prices never drop below your minimum margin.

Stock-aware prices

Nudges up fast sellers running low; clears slow stock with step-by-step discounts.

Promotions

Schedule sales that start and end on their own, without selling at a loss.

Holiday playbooks

Black Friday or summer clearance in one click, with automatic reset afterwards.

Alerts

Know right away about undercuts, sell-out risks and blocked price changes.

All your stores

WooCommerce and Shopify side by side — each store priced on its own data.

Chat with your agent

Ask "why did this price change?" or give instructions in plain words.

On your phone

Add prAIcing to your home screen and manage prices on the go.

Put your pricing on autopilot

Now in private beta for WooCommerce and Shopify stores. Apply and we'll email you when your spot opens.

Open the demo dashboard

Pricing intelligence served by the prAIcing engine · demo data